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The Away End

Championship away supporters' handbook

Away-day planner

bet365 Stadium, Stoke-on-Trent

Everything an away end needs at bet365 Stadium — the route, the safe pub, and the detour worth making. Built around the full 2026–27 Championship fixture list with local event and transport alerts.

Full Stoke guide

Selected date

Sat 15 Aug

15:00 · v Swansea

Ground

bet365 Stadium

Capacity 30,089

Away end

South Stand

approx. 4,000

Travel

Stoke-on-Trent

35 min or 10 min bus

2026–27 at Stoke

Home fixtures

Your matchday card

Stoke v Swansea

Saturday, 15 August 2026 · 15:00 · bet365 Stadium

Kick-off 15:00
Drive to the groundWalk from Stoke-on-Trent

  • Leave home

    3h journey each way

    09:30

  • Pub / food

    Time for a pint and a bite

    12:30

  • At the ground

    Beat the turnstile queues

    14:00

  • In your seat

    Warm-up and team news

    14:40

Times are a guide from the published kick-off — always allow extra for engineering works and matchday road closures.

Stylised illustration of bet365 Stadium in Stoke-on-Trent
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Getting there

  • Bus from Stoke station — Matchday shuttles and the 6A run to the ground in about ten minutes.
  • Walk — Thirty-five minutes along the A500 corridor; possible but not pleasant.
  • Parking — Big stadium car parks off the A50, and a quick exit onto the M6.
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Safe away spots

  • The Wheatsheaf — Near the station, mixed crowd, food until mid-afternoon. Map
  • Oatcake shops — The Staffordshire oatcake is the local institution — several outlets near the station. Map
  • Stadium retail units — Fast food beside the ground for the last-minute arrival. Map
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Worth the detour

Stylised illustration of World of Wedgwood

World of Wedgwood

Factory tour, museum and afternoon tea in Barlaston, 15 minutes south.

Open in maps
Stylised illustration of Gladstone Pottery Museum

Gladstone Pottery Museum

Working Victorian potbank with bottle kilns in Longton.

Open in maps
Stylised illustration of Trentham Gardens

Trentham Gardens

Italian gardens and a monkey forest just off the M6.

Open in maps
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Off the beaten track

Lower-profile pubs, cafés and corners the locals keep to themselves.

  • The Coachmakers Arms, Hanley

    Rescued Victorian pub with four small rooms and no music, in the real town centre.

    Open in maps

  • Middleport Pottery

    Working Victorian potbank on the canal, tours and a good café — far quieter than the big brands.

    Open in maps

  • Trentham Gardens & monkey forest

    Italianate gardens and a free-roaming macaque wood off the A34.

    Open in maps

Transport alert

Season opener

August away ends sell out early and summer engineering works are common. Book travel as soon as tickets drop — everyone is keen in week one.

Ground note

The bet365 is famously cold and windy — it is not a myth.

Ground note

The A500 and M6 J15 congest badly for a 15:00 kick-off.

What the day will cost

Rough guide for a trip to Stoke-on-Trent

Rough advance return fare per person

  • Travel£53
  • Away ticket£30
  • Drinks (3 pints)£16
  • Food on the day£14

Each person

£112

Group of 2

£225

Estimates only — fuel at 16p a mile, pints at £5.20, and walk-up rail fares can be far higher than advance singles.

Before you set off

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